
Callum Davidson
Co-founder & Chief Commercial Officer
Callum is Flexify’s Chief Commercial Officer, leading commercial strategy, partnerships and international growth. He enjoys building businesses and brings experience in enterprise sales, SaaS growth and international expansion.
As employee number seven at Cake Equity, Callum helped grow annual recurring revenue from approximately $50k to more than $5 million and led its go-to-market expansion into the US.
Previously, he spent more than 15 years in equity markets and financial services, including as CEO of Medfin, a national medical finance company, and Head of Investor Relations at NAB. Based in Australia, Callum brings a strong US network, practical experience in both markets and a curiosity for how new technology can solve real business problems.
